Writing & Photography
Boost Your Website's Search Engine Ranking
Attract New Visitors with Professional Web Content
What is Web Content?
Content is all the writing (text), images, and videos on your website. Visitors don't absorb web content the same way they do books and magazines. Instead of reading, they scan, and visitors follow very predictable scanning patterns as they browse your site. That's why you need web content that meets your visitor's needs, packaged the way they want it, and positioned where they'll find it.
Why my Web Content is unique...
As a professional writer, and a professional photographer/videographer, I'm able to wrap all your web content needs into a single package. It's one-stop shopping, simplifying the process of content creation, while guaranteeing the continuity of quality and vision your website deserves. I understand the unique features of web-text, and getting it ranked by search engines. I also know what makes an image pop, and how to keep visitor's scrolling through your pages for more.
What Can A Professional Web Content Provider Do For You?
A content provider knows how to create text and images that attract visitors to your website, and keep them there. A provider also ensures your content will boost Search Engine Optimization, so your website enjoys higher placement on search pages like Google and Yahoo. A provider will drive web traffic toward a "call to action", like purchasing a product, or filling out a form. They'll also ensure your web content is:
1. Scannable 7. Visually appealing
2. Sharable 8. Credible
3. Findable 9. Simple
4. Interesting 10. Consistent in voice
5. Accurate 11. Uniquely informative
6. Relavent 12. Persuasive
Images: Why you need original photography
Nothing grabs your visitor's attention like website images. Along with your page heading, images are your website's most important feature. Stock photos work like wallpaper, filling space, but never really seen, while original photography has the unique ability to move, inspire, touch, persuade, and remain lodged in your visitor's memory, long after they leave.
After all, if a picture says a thousand words, why not say them loudly? Announce your website's quality, and differentiate yourself with original, professional images created to suit your website's unique needs.
Five Tips For Strong Website Images
1. A bad photo (poor exposure, resolution, focus, composition, etc.) may be worse for your website than no photo at
all. Don't pour time, energy, and hard-earned dollars into your website, only to undermine it with inferior images.
2. Bio photos are a must. Even large corporations are instantly humanized when visitors can see you. Show us your
face, and we see a business we can relate to and trust. And team photos take it to the next level, proving you can
work with people.
3. Vivid, colorful images with simple compositions work better online than busy ones.
4. While creating your images, have a goal in mind. Know what your images should say, before you snap the shutter,
rather than searching through hordes of images to find the closest match.
5. And of course, replace stock photos with original photos wherever possible. The opportunity to make a statement
with quality images is just too big to ignore.
La Fortuna River, Costa Rica